{"version":"1.0","provider_name":"Digital Sumo","provider_url":"https:\/\/www.digitalsumo.com\/blog","title":"5 Steps To Define And Engage Your Audience By Tapping Into Customer Intelligence - Digital Sumo","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"9LxQrHnyGU\"><a href=\"https:\/\/www.digitalsumo.com\/blog\/5-steps-define-engage-audience-tapping-customer-intelligence\/\">5 Steps To Define And Engage Your Audience By Tapping Into Customer Intelligence<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.digitalsumo.com\/blog\/5-steps-define-engage-audience-tapping-customer-intelligence\/embed\/#?secret=9LxQrHnyGU\" width=\"600\" height=\"338\" title=\"&#8220;5 Steps To Define And Engage Your Audience By Tapping Into Customer Intelligence&#8221; &#8212; Digital Sumo\" data-secret=\"9LxQrHnyGU\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.digitalsumo.com\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","description":"A common flaw many marketers make when approaching an audience is, they miss the target by using a point blank selling message. However, the classic direct sales pitch formulas that used to work are not effective as they once were. Prospects have become much more intelligent in their buying behaviors and can recognize when being [&hellip;]","thumbnail_url":"http:\/\/www.digitalsumo.com\/blog\/wp-content\/uploads\/2017\/07\/customerintel-300x211.jpg"}